Privacy policy

Always Sunny Co. Privacy Policy
Effective: October 28, 2024


Always Sunny Co, LLC (“Always Sunny Co,” “we,” “us,” or “our”) works hard to build and maintain a relationship of trust with you. This Privacy Policy (the “Privacy Policy”) describes how we collect, use, and disclose your Personal Information and how to exercise any rights you might have with respect to this information. It governs information we collect through our website(s) including www.alwayssunnyco.com and our applications (collectively, “Sites”) and information we collect from you or third parties through any other means to provide our products or services or perform our other business activities (collectively, “Services”).


Please carefully read this Privacy Policy, which is part of our Terms of Service, before using our Sites and/or Services. If you do not agree with this Privacy Policy, you must refrain from using our Sites and/or Services. By accessing or using our Sites and/or Services you agree to our use of your information consistent with this Privacy Policy.


Updates


We recognize that information privacy is an ongoing responsibility, and that applicable laws and regulations are subject to change, so we may update this Privacy Policy from time to time. Any updates will be posted on our Sites. Updates are effective immediately upon posting. You are responsible for periodically visiting our Site and this Privacy Policy to check for any changes. If you use our Sites or Services after the update, you agree to the updated Privacy Policy.


Information We Collect

Personal Information

We may collect information that personally identifies, relates to, describes, or is capable of being associated with you (“Personal Information”), including:


Personal identifiers such as name, mailing address, email address, and phone number;

Characteristics of protected classifications under California or federal law such as age.

Commercial information such as payment card information, and information about the products and services you inquired about or obtained from us;

• Internet & network information such as browsing/search history, IP address, data collected by cookies and similar technologies, device specifications such as device IDs, specifications, and operating system;

Audio, electronic, visual, thermal, olfactory, or similar information such as call recordings, chat transcripts, email correspondence, testimonials, and pictures; and

Inferences drawn from other Personal Information or data that relate to your preferences, interests, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.


The types of Personal Information we collect about you may vary based on
how you use our Sites and/or Services and your relationship with us.


Usage Data and Site Activity

We automatically collect information in connection with the actions you take on our Sites (“Usage Data”). For example, each time you use our Sites, we may automatically collect the type of web browser you use, the type of device you use, your device ID, your operating system and version, your IP address, your internet service provider, the pages you view, referring and exit pages, the date and time of your visit, and the number of clicks to, from, and within our Sites, and the duration of your visits to our Sites. If the data we automatically collect is capable of being associated with you, directly or indirectly, we treat it as Personal Information under the category Internet &; network information. If this information is not capable of being individually associated with you, we treat it as anonymous Usage Data.


Communication Recordings
We may record calls and retain the content of written and electronic communications between you and us. By communicating with us, you consent to our recording and retention of communications.


How We Collect Information


Voluntary Disclosure
We may ask you to provide us with Personal Information when you communicate with us, including when you request information from us, sign up  for our newsletter, make a purchase, and when you make a payment. You are not required to provide us your Personal Information; however, if you choose not to provide the requested information, you may not be able to use some or all of the features of our Sites or Services or we may not be able to fulfill your requested interaction.


Third-Party Data Sources
We may collect Personal Information from third-party data sources such as marketing agencies or partners, analytics firms, social media firms, and other consumers or customers.


Cookies and Automated Tools
We and third parties use cookies (a small text file placed on your computer to identify your computer and browser) and other automated tools such as pixels and clear gifs (referred to collectively herein as “cookies”) to track your interaction with our Sites and to improve the experience of our Sites and Services, such as saving your preferences from visit to visit to present you with a customized version of the Site and tracking certain aspects about a user’s visit or engagement with an email or other communications. Many web browsers are initially set up to accept cookies. You can reset your web browser to refuse all cookies or to indicate when a cookie is being sent. However, certain features of our Sites or Services may not work if you delete or disable cookies.


We use the following types of cookies and other automated tools:
Analytics: These tools help us and third parties understand how our Sites are working and who is visiting our Sites. Google Analytics is one tool we use, and you can learn more about it by reviewing Google’s Privacy Policy.


User activity information may be associated with additional information about a user’s session and Personal Information, if provided by the user. If you arrive at our Sites by “clicking through” from another website, then certain information about you that you provided to that other website, such as the terms you searched that led you to our Sites, may be transmitted to us and we may use it. You should review the Privacy Policy of any website from which you reached our Sites to determine what information the operator collects and how it uses such information. We may retain information about you provided to us by other websites and will use it in accordance with this Privacy Policy. Such information may be associated with other Usage Data or Personal Information.


Information from Advertisements
If you arrive at our Sites via an advertisement (e.g., banner ad), we may collect information regarding the advertisement with which you interacted and your interactions (e.g., item clicked, date and time).


Information from Social Media
If you engage with us via social media or visit our Sites through a link on social media, we may collect information regarding your interaction with us and the social media platform.


Contests, Promotions, and Surveys 
From time to time, we may offer opportunities for consumers to participate in contests, promotions, and surveys. Participation is completely voluntary and usually requires providing certain Personal Information. Some of these activities may have additional rules, which may contain additional information about how we use and disclose your Personal Information. The requested information typically includes personal Identifiers and commercial information. We suggest you read such rules carefully, as you will be bound by them if you choose to participate.


Google Analytics
One tool we use is Google Analytics. For more information about Google Analytics, including how it collects and processes Personal Information and Usage Data, please review Google’s Safeguarding Your Data disclosure.


Shopify
We utilize the services of Shopify to help facilitate and analyze our customer interactions and purchases. For more information about Shopify and how it uses cookies as part of its services, please review Shopify’s Cookies Policy.


How We Use and Share Information


Generally
We may use Personal Information for business purposes, such as to:


• To present our Site and Services to you.
• To personalize your Site experience and to allow us to deliver the type of content and product offerings in which you are most interested.

• To respond to your customer service requests.
• To process your requests, transactions, purchases, and payments.
• To administer a contest, promotion, survey, or other Site feature.
• To inform you about our Services and special promotions.
• To investigate and respond to inquiries and complaints.
• To improve and secure our Site.
• Fraud monitoring and prevention.
• To provide customers that sign-up for our email list advance notice of sales, new arrivals, sample sale dates, and other news.
• To fulfill any other purpose for which you provide it.
• To provide you with notices about your product purchases.
• To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.


Service Providers
We may provide your Personal Information to other businesses (“Service Providers”) to provide services to us or on our behalf. Categories of Service Providers we use include:


• Fulfillment and account servicing vendors, which help us provide products, services, and information to you and service your account;
• Payment processors, which help us to accept and process the payments for our products/services to you;
• Marketing, promotional, and communications vendors, which help us market our products/services to you, show you advertisements, and conduct other outreach campaigns, including vendors providing email, telephone, and text message services;
• Research and development vendors, which help us develop and improve our products and services;

• Data and business analytics vendors, which help us collect, analyze, and improve the accuracy of our data (including Personal Information);
• IT and network administration vendors, which provide services such as data storage and management, website hosting, and data security;
• Professional service firms, which provide accounting, legal and other professional services; and
• General service providers, which help us with day-to-day business operations such as office support services, courier services, facilities management, and document destruction.

Each Service Provider is expected to use reasonable security measures appropriate to the nature of the information involved to protect your Personal Information from unauthorized access, use, or disclosure.


Other Third-Party Disclosures
We may occasionally disclose your Personal Information to other entities who
do not provide services to us (“Third Parties”), for purposes such as:


• To comply with the law;
• To respond to legal requests (including court orders, investigative demands and subpoenas) if, in our discretion, we believe it is necessary or appropriate;
• To prevent or stop any illegal, unethical, or legally actionable activity;
• To protect the safety, property, or rights of ourselves, consumers, or any other third party;
• If we are merged, acquired, or sold, or in the event of a divestiture, restructuring, reorganization, or transfer of some or all of our assets and the disclosure is necessary to complete the transaction;
• To businesses controlling, controlled by, or under common control with us; and
• For additional purposes with your consent where such consent is required by law.


California Shine the Light Disclosure – Your Privacy Rights

We do not sell Personal Information to Third Parties for their own direct
marketing purposes.


Other Important Privacy Provisions


Security
We recognize the importance of safeguarding the confidentiality of Personal Information from loss, misuse, or alteration. Accordingly, we employ commercially reasonable administrative, technical, and physical safeguards to protect Personal Information from unauthorized access, disclosure, and use. Even with these safeguards, no data transmission over the Internet or other network can be guaranteed 100% secure. As a result, while we strive to protect information transmitted on or through our Sites or Activities, you do so at your own risk.


Compliance with Laws and Law Enforcement
We cooperate with government and law enforcement officials and private parties to enforce and comply with the law. We may disclose Personal Information and any other information about you to government or law enforcement officials or private parties if, in our discretion, we believe it is necessary or appropriate to respond to legal requests (including court orders, investigative demands and subpoenas), to protect the safety, property, or rights of ourselves, consumers, or any other third party, to prevent or stop any illegal, unethical, or legally actionable activity, or to comply with law.


Links and Other Websites
Our Sites may contain links to third party websites. Please be aware that if you access these links, you will be leaving our Site. We encourage users to read the privacy policies of those sites, as we are not responsible for their content, links, or privacy procedures.


Children’s Privacy
Our Sites and Services are not intended for children under the age of 18 and we do not knowingly collect Personal Information from children under the age of 18. If we become aware that we have inadvertently received Personal Information from a child under the age of 18, we will delete such information from our records.


Marketing Opt-Outs

If you do not want us to use your Personal Information for certain marketing purposes, you may take advantage of applicable opt-out options such as checking the relevant box located on the form on which we collect your information, or opting out of promotional emails through an unsubscribe link or by emailing us at  privacy@alwayssunnyco.com


California “Do Not Track” Disclosure
Do Not Track is a web browser privacy preference that causes the web browser to broadcast a signal to websites requesting that a user’s activity not be tracked. Our Sites and Services currently do not respond to “do not track” signals.


Contact Us
If you have any questions about this Privacy Policy, please email us at
privacy@alwayssunnyco.com